ALPHA MEANS TO LEAD WITH CARE AND PURPOSE

In December 2020, Alpha introduced its first electric vehicle, the ACE Coupe, aligning with our vision to Move Humanity by innovating for the mainstream. Our debut sparked a wealth of public feedback, with an overwhelming number of requests for additional variants such as crossovers, trucks, sedans, and SUVs. In response to this demand, Alpha followed up with the JAX, WOLF, SAGA, and REX models.
 
Throughout this journey, we have been developing solutions to efficiently commercialize our EVs, beginning with the WOLF electric truck, which addresses a vehicle segment that has consistently seen the highest volume of sales for the past decade in the U.S. This has led to the development of Alpha's modular vehicle system, establishing a common underlying motorized platform and flexibility in assembly across our lineup.
 
Driven by our passion to produce cars that resonate with consumer preferences, Alpha has naturally prioritized consumer-centric vehicle development. This emphasis has resulted in an agile development process that facilitates swift integration of consumer feedback and streamlines future upgrades.
 
To expedite our market entry, Alpha has established a commercialization process focused on our automotive expertise and digital development, leveraging cloud-based systems to enhance collaboration and accelerate regulatory compliance.
 
The name Alpha embodies our commitment to deeply caring and continuously striving to create better cars for both people and the environment. Alpha’s achievements thus far were possible because we prioritized Love, creating the type of cars that people worldwide have always wanted to own. We express our gratitude to our community for their support and their shared commitment to the purpose behind our electric vehicles - we cannot wait for all that is to come!