ALPHA ELECTRIFIES THE 2023 SEOUL MOBILITY SHOW

Why Alpha Chose Seoul Mobility Show for Its International Debut

“Korea is a very important market for Alpha. Consumers in Korea are open to innovation and accepting of a new culture. At the same time, Korean consumers understand and appreciate premium value, which means they seek higher standards.


Alpha is at a point in our venture where we need to make decisions that will shape our future. We therefore wanted to bring the Wolf and Wolf Plus before the most conscientious consumers and receive accurate feedback. This is why we chose 2023 Seoul Mobility Show as the international debut platform for our electric vehicles.”


Jada Lee

Co-Founder, Vice Chairman

Alpha Motor Corporation

"Korea is an influential hub for brands worldwide and is a leading voice for ESG in mobility. Around 331,000 electric vehicles are projected to sell in Korea by 2027, which is nearly 24% of total new car sales last year. The Carbon Neutrality Bill to reduce 40 percent of Korea's greenhouse gas by 2050 went into effect on March 25, 2022.

Korea is a strong ally in Alpha's vision to Move Humanity® towards a greener economy with a multitude of vehicle solutions in clean mobility that we believe may propel the future of EV manufacturing forward. It is our pleasure to take part in the 2023 Seoul Mobility Show and present Alpha's mobility solutions including the highly anticipated Wolf and Wolf Plus electric trucks."

Edward Lee

Founder, CEO

Alpha Motor Corporation

Alpha Motor Corporation was received with a warm welcome and overwhelming interest for its electric vehicles at the Seoul Mobility Show which opened from March 30 to April 9, 2023.

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